Sales is a 4-Letter Word Jan 14, 2023 Quilt Shop Marketing Tips The recap from our Houston Quilt Market 2022 presentation at schoolhouse redefines sales. Do you find yourself struggling to push product at the counter or training your staff to be a better salespers... Read more
5 Quilting Trends for 2022 May 5, 2022 Quilt Shop Marketing Tips We've compiled a list of 5 quilting trends that you'll want to watch for this upcoming year and into 2023. We've sourced examples of what the most forward-thinking makers and designers in the quilting... Read more
5 Time Management Truth Bombs Apr 4, 2019 Back when we first started Laser Cut Quilts in 2016, we were a laundry room operation. We had one tiny laser and big dreams. We spent countless night shifts cutting fabric, applying fusible, running l... Read more
5 Tips For Increasing Your Shop's Brand Awareness Apr 4, 2019 With summer right around the corner, we know how crazy all the events can be for you and your shop! So let's cash in on those! Increased brand awareness equates to more sales...so here are five of our... Read more
Designing Your Row by Row block Mar 4, 2019 Designing a row for your quilt shop can either be stressful, joyful, or sometimes a little bit of both. However, with this year's theme, "Taste The Experience", we're positive the creative juices (pun... Read more
Row by Row: Is it worth it? Feb 4, 2019 It's officially a new year, which means...it's goal setting time! As quilt shop owners, we understand that one of the main priorities in your goal setting is to find successful methods of increasing y... Read more
3 Tips to Boost Holiday Sales Aug 4, 2018 Capturing shoppers' very divided attention during the holiday season is somewhat of a miracle, and it's easy to get discouraged when you're spending marketing dollars without guaranteed sales. Several... Read more
7 Hottest Quilting Trends for 2019 Jul 4, 2018 John Naisbitt said, "Trends, like horses, are easiest to ride in the direction that they're going." While we're all about taking the reins and starting new trends, surviving as a business owner someti... Read more
Orchestrating the Perfect Row by Row Feb 4, 2018 Over the past few years, many shop owners have expressed fear and/or frustration about designing their own Row by Row block, deferring to outside designers who "know what they're doing." We're here to... Read more
Tips on Running a Successful Instagram Strategy Jan 4, 2018 If you struggle to come up with new (let alone exciting or engaging) content on social media, you're not alone. Andrew, marketing guru and two-time quilt shop manager, is sharing his top insights on w... Read more
MARKETING WITH A LONGER SHELF LIFE Sep 4, 2017 When someone says the word “marketing,” what first comes to mind? Online ads in quilter's magazines? Direct mail coupons for your shop? Money flushing down the toilet? Marketing companies, sales reps,... Read more
Merchandising Tips & Tricks for the Quilting Trade Sep 4, 2017 As quilters, our aspirations and ideas for fabric and patterns are almost unlimited (if only we had enough time to see all our quilty dreams come to fruition)! But as quilt shop owners, we have an eve... Read more